WHY IT ALWAYS FEELS LIKE YOU'RE FALLING BEHIND?

Most of us aren’t lazy or unmotivated — we’re overwhelmed. Life moves faster than we can process, and no matter how much we do, it never feels like enough. We’re constantly chasing a version of ourselves that always seems one step ahead, just out of reach. If the problem is overwhelm, the solution has to be smaller.

STOP WAITING FOR GOALS. START TESTING TRUTHS.

Ideals aren’t goals or promises about the future. They’re small, deliberate actions that answer a simpler question: Who do I want to be this week? You don’t commit forever. You experiment for seven days, pay attention, and adjust based on what actually fits. One good idea isn’t enough. It has to fit inside your life.

A STRUCTURE THAT DOESN'T COLLAPSE.

Life isn’t a single problem with a single solution. The 7 F’s create a balanced structure that touches everything that actually matters — fixing what’s broken, taking care of yourself, and tending to the people and responsibilities around you. It’s holistic by design, because neglect always shows up somewhere. Structure only matters if you actually use it.

DOING CHANGES YOU. WAITING
NEVER DOES.

The Ideal Week isn’t about hoping motivation shows up or waiting to feel ready. It’s about doing first. Small actions create movement, and movement changes perspective. You don’t think your way into a better life — you act your way into one, one week at a time. Seven days. Then you decide what fits.

Start Here

IT'S NOT JUST A BOOK!

The Ideal Week is yours to define and experience the way you want.

We just give you the tools to make it easier.

The App!

Apps For Both iOS & Android. Coming Soon...

KNOW WHEN THERE'S AN APP FOR THAT

The Book!

Coming Real, Real Soon... Promise!

I WANT TO KNOW WHEN!

The Audiobook!

People Want To Hear Me Read This? OK...

I DON'T CARE ABOUT MY EARS!

STOP WAITING. START DOING.

This book wasn’t written to inspire you. It was written because nothing else was working.

The Ideal Week replaces goals with actions, big promises with small moves, and “someday” with seven days you can actually run. It’s a practical system for fixing what’s broken, taking care of yourself, and dealing with everything else without burning out. No motivation required. No perfect conditions assumed. Just a structure that helps you move, adjust, and keep going when life feels heavy and progress feels impossible. One week won’t fix everything—but it can change the direction.

START YOUR IDEAL WEEK